Bright Ideas Savory Strategies for Your
Marketing Munchies

Fall: the time of year for sweaters, pumpkin lattes, and of course, communications planning sessions. We marketers are busy fighting for budget dollars, aligning business objectives and trying to sort through the unending list of product and company “priorities” that each need our attention and dollars.

Tips from behind the camera to elevate your brand/company/product

For the past 40 years, it’s been an Easter tradition for America’s egg farmers and the American Egg Board to present the First Lady’s Commemorative Egg at the White House Easter Egg Roll. This year, our very own Quentin Oliver was selected to design the First Lady’s Commemorative Egg. Learn more about the design process from Q himself.

If I hear someone say we are going through “unprecedented” times one more time, I’m gonna start ripping my hair out! 

Because of the COVID-19 global crisis, every person and industry has been affected in one way or another. Our daily routines have been impacted, and we’ve adapted and adjusted accordingly. As players in the food ingredients industry, we have seen changes in foodservice and logistics demands, work locations, new social distancing protocols and travel restrictions. While many in the industry are struggling with this demand shift/upheaval, many companies are able to move forward – after all, people will always need to eat.

Like so many around the world, we are thinking of, and praying for, all those impacted by COVID-19. Quiet Light Communications has been closely monitoring the situation and has spent much of this week setting up a new normal to keep our employees, clients and communities safe.

“The best defense is a good offense.” – Jack Dempsey

I remember the day it happened. The day our internal marketing director, Jennifer, called me up and cheerily said, “Terry, we’d like you to write a company blog.”